Twitter (X) launches new Original Content Rewards Program, replacing Revenue Sharing.
Twitter (X) has announced a major overhaul to its creator monetization system, introducing the Original Content Rewards Program to replace its existing Revenue Sharing program. The new system is designed to reward creators who publish original reporting, analysis, commentary, creativity, and firsthand content.
Revenue Sharing is now closed to new applicants. Existing participants will continue earning through September 7, 2026, before eligible creators can begin applying for the new program starting September 8.
How creators earn
Under the new program, creators are paid based on qualified impressions generated by their original content.
Qualified impressions include:
Unique impressions from X Premium subscribers.
Posts viewed on the Home Timeline with at least 50% of the post visible.
Paid, fraudulent, artificially generated, or duplicate impressions from the same account are excluded. Payouts will continue to be issued every two weeks.
Eligibility requirements
To qualify, creators must:
• Be at least 18 years old
• Live in a supported country
• Have an account in good standing
• Subscribe to X Premium, Premium+, or Premium Business
• Have at least 500 verified followers
• Generate 500,000 Home Timeline impressions from verified users over the past 90 days
• Impressions on replies do not count toward this requirement
• Regularly publish original content
What counts as original content?
Twitter (X) says the program is intended to reward creators who contribute meaningful value to conversations rather than simply reposting existing content.
Eligible content includes:
• Original reporting
• Analysis and commentary
• Threads and articles
• Photos and videos you created
• Memes, graphics and illustrations
• Transformative content that adds meaningful context, humor or analysis
Simply re-uploading another creator’s work, making minor edits, or adding basic captions generally will not qualify.
They specifically cited a couple known content thieves as what NOT to do with image examples:
Countries where the program is available
According to Twitter (X), revenue sharing is currently available in:
Albania
Algeria
Angola
Antigua & Barbuda
Argentina
Armenia
Australia
Austria
Azerbaijan
Bahamas
Bahrain
Bangladesh
Belgium
Benin
Bhutan
Bolivia
Bosnia & Herzegovina
Botswana
Brunei
Bulgaria
Cambodia
Canada
Chile
Colombia
Costa Rica
Côte d’Ivoire
Croatia
Cyprus
Czech Republic
Denmark
Dominican Republic
Ecuador
Egypt
El Salvador
Estonia
Ethiopia
Finland
France
Gabon
Gambia
Germany
Ghana
Greece
Guatemala
Guyana
Hong Kong
Hungary
Iceland
India
Indonesia
Ireland
Israel
Italy
Jamaica
Japan
Jordan
Kenya
Kuwait
Laos
Latvia
Liechtenstein
Lithuania
Luxembourg
Madagascar
Malaysia
Malta
Mauritius
Mexico
Moldova
Monaco
Mongolia
Morocco
Mozambique
Namibia
Netherlands
New Zealand
Niger
Nigeria
North Macedonia
Norway
Oman
Panama
Paraguay
Peru
Philippines
Poland
Portugal
Qatar
Romania
Rwanda
San Marino
Saudi Arabia
Senegal
Serbia
Singapore
Slovakia
Slovenia
South Africa
South Korea
Spain
Sri Lanka
St. Lucia
Sweden
Switzerland
Taiwan
Tanzania
Thailand
Trinidad & Tobago
Tunisia
Turkey
United Arab Emirates
United Kingdom
United States
Uruguay
Uzbekistan
Vietnam
It’s expected these will be the same countries in the new program.
Twitter (X) says creators can check their eligibility at Creator Studio → Original Content Rewards once the rollout reaches their account.
More info from Twitter (X) can be found here.
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